“A Deeper Shade of Blue” Brings Greatest Surfing Story Ever Told to Chill

Premium digital entertainment platform Chill.com to distribute the film exclusively for digital download starting Wednesday, May 16
16 May 2013 Posted by Cary Floyd in NWD News, Press Releases, Releases & Acquisitions

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Los Angeles – May 16, 2013 – Riding a wave of praise as the “greatest surfing story ever told,” filmmaker/director Jack McCoy’s “A Deeper Shade of Blue” presented by Hawaiian Airlines, is now available for digital download and streaming exclusively on Chill.com for $14.99.

McCoy, producer of numerous epic surfing films for the last 40 years, has created his most iconic picture yet with “A Deeper Shade of Blue, a film that explores the nature of the sport, its roots, the history of surfing culture and the technology of the surfboard. The film features international surf stars Jamie O’Brien, Stephanie Gilmore, The Marshall Brothers, Manoa Drollet, Jordy Smith and Derek Hynd.  A Deeper Shade of Blue  also includes the story of the integral role two female surfers played in the sports  rise to worldwide fame — Hawaiian Princess Kaiulani, who resurrected surfing in the late 1800s and Malibu surfing legend Kathy Kohner aka “Gidget,” who brought surfing to the masses in the late 1950s. The film also features the Queen of Makaha, Rell Sunn, who was the first female lifeguard in Hawaii and started the Women’s Professional Surfing Association.

“It’s an incredible honor to bring my latest love letter to the sport and culture of surfing to the surfing community through Chill,” said filmmaker/director Jack McCoy.

Surf enthusiasts will dive in as they experience McCoy’s innovative videography that captures stunning underwater imagery using an underwater jet ski. The film brings together surfers and surfboard builders across the history of the sport from its inception in Hawaii, to the wave pools and tow-assisted big wave riding of today. Featured surfers share their stories, waves and magical connection to a common culture that’s rooted in the Hawaiian tradition of Aloha and is now a global phenomenon.

“I first saw Jack’s work when it was sent to me by a friend of mine, the Producer Chris Thomas, and I was blown away with the stunning spectacle of Jack’s work,” said Sir Paul McCartney. “Now that I’ve gotten to know him, I enjoy what he does even more and value greatly his contribution to the world of surfing.”

The film is also offering exclusive merchandise “bundles” with digital purchase of the film from sponsors House of Marley, SolShop.com and Brand West Surfing Products.

About Chill

Chill is the premier platform and marketplace to find premium entertainment content distributed for a global audience direct from filmmakers, artists and comedians. Consumers can stream or download-to-own top films, docs, series and comedy specials in HD quality to any internet-enabled device and transact worldwide. Chill recently released the critically acclaimed Maria Bamford: the special special special!, Ari Shaffir’s Passive Aggressive, and Doug Benson’s The Greatest Movie Ever Rolled.  Based in Los Angeles, CA, the company is backed by venture funding from Kleiner Perkins Caulfield & Byers, William Morris Endeavor (WME), 500 Startups, Redpoint Ventures, Crunchfund, Science Media, Troy Carter and Atlas Venture. Chill is founded by Brian Norgard and Daniel Gould. Indie Rights is the Los Angeles based digital distribution arm of Nelson Madison Films, a full service production and distribution company.


About Indie Rights

Indie Rights is the Los Angeles based digital distribution arm of Nelson Madison Films, a full service production and distribution company.  Founded by Linda Nelson and Michael Madison, Indie Rights was one of the earliest digital distributors in the business and they pride themselves as innovators often helping test new emerging platforms  They had the first independent feature distributed by Amazon Instant Video (previously known as Unbox) in 2006.  Currently they are direct partners/aggregators for all premium digital platforms including YouTube/Google, Amazon, iTunes, Snagfilms, and roku.  Indie Rights currently represents more than 150 independent films. One of their goals is to educate filmmakers about the art of using social media marketing to build a global audience for their films and they are currently distributing their films in more than fourteen countries worldwide. Indie Rights also works with a select group of traditional theatrical distribution companies to provide digital distribution to their producing clients.


About New World Distribution

New World Distribution is a team of film executives, producers, directors, screenwriters, media and marketing professionals with one goal—to provide independent producers of film and television the opportunity to be seen and heard.  New World is a full‐service development‐through‐distribution entertainment company designed to exploit new avenues of financing, uncompromised creative project development, and existing & emerging global distribution platforms to bring high‐quality media content to the widest possible audience.  New World is distinguished by its ability to interweave seasoned business fundamentals with the newest evolutions in how content is received and purchased. International markets (particularly the lucrative and fast‐growing Asian & Pacific Rim markets) are not an afterthought, but an important new frontier. The latest innovations in distribution technology (VOD, internet streaming, mobile devices, etc.) are built into the foundation of New World, maximizing existing financial streams and providing a competitive edge against slower, more orthodox entertainment companies.  New World Distribution not only distributes film, we are also a creative, independent film and television production company.  Located in Los Angeles California, we have produced and developed numerous independent films and television shows.




For artwork/photos related to “A Deeper Shade of Blue,” click here.


URL: http://chill.com/adeepershadeofblue

  • For NWD Media Enquiries

  • Contact: Donna Love
  • by email: drlove@newworlddistro.com
  • or phone: 949 613 5118



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